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Category: Digital KOL

New “engagement opportunity” service goes beyond SM listening to find immediate opps for you to engage KOLs based on their digital activity!

New “engagement opportunity” service goes beyond SM listening to find immediate opps for you to engage KOLs based on their digital activity!

Our KOL-focussed social media engagement opportunity service will go beyond just social media listening by tracking KOL activity across multiple channels in the digital realm in real-time and then alerting you to opportunities that arise. We’ll use multiple innovations, including proprietary tools that track changes in search engines results (e.g. BING, Google) for specific KOLs on a day-by-day basis. All of this will enable us to accurately monitor KOL digital activity, which we then analyse and curate to tell you…

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Enhanced digital KOL mapping and profiling now include digital sentiment, segmentation, and messaging – deeper you go, more you discover!

Enhanced digital KOL mapping and profiling now include digital sentiment, segmentation, and messaging – deeper you go, more you discover!

What if we apply the same deep-dive principles of off-line profiling to the world of digital KOLs? In other words, go beyond just their “digital activity profile” to give you insights on their position on key issues, sentiment, messaging, beliefs etc. With such insights, you can make faster and more accurate decisions on who to engage, what for, and why – in the digital realm, our curated service aims to do exactly this.